Taki is a social network that aims to create a better community by rewarding users with a stake in the network itself. Traditional social networks have become stagnant and exploitative, bombarding users with advertisements and preventing free movement. Taki addresses these problems by aligning incentives between users and the platform. With the use of web3 tools and paradigms, Taki rewards user contributions, enables low-friction value transfer through tokens, deepens creator-audience relationships with user coins, grants users governance over the platform, and unlocks the interoperable potential of the blockchain ecosystem. Taki promises a better social network that focuses on the value graph rather than the social graph.

The native token for the Taki social network is $TAKI. It is used for sending Gold Taki tips, receiving rewards for content creation or curation, creating/buying/selling user coins, and more. By facilitating value transfer, Taki creates a more engaging social network.

Taki users can create user coins that represent their social media presence on the platform. User coins have various functions within the Taki app, such as Gold Taki reward distribution. Half of the Gold Taki earned by the user is distributed proportionally among user coin holders. User coins can be traded for $TAKI via a token bonding curve on the Taki App. Initially available on the Taki sidechain, user coins will eventually move on-chain to Solana.

Taki is developed in collaboration with the RLY network, which provides infrastructure and grants to build web3 social products.

Taki launched its mainnet in February 2022 with 3 billion TAKI tokens created at genesis. This initial supply is split between engage-to-earn rewards, ecosystem fund, dev team, investors, and public token sale. The supply is fixed for one year, after which the Taki DAO will make future issuance decisions. The majority of new issuance is allocated to engage-to-earn rewards, which is at the core of Taki's unique design. For more details, refer to the Taki Litepaper.

The founders of Taki are Kevin Chou and Sakina Arsiwala.

Kevin Chou is a 5X founder with deep crypto experience. He co-founded Rally Network, a social token provider that enables creators and communities to build their own digital economies. He also co-founded Forte, a pioneer of end-to-end game development infrastructure on the blockchain. Prior to entering the blockchain space, Kevin co-founded and exited the gaming company Kabam. You can find him on LinkedIn and Twitter.

Sakina Arsiwala has held Product and Growth leadership positions at Nextdoor, YouTube, and Google Search. She also co-founded a social startup that was acquired by Groupon, where she led Social Product Growth. Sakina is passionate about building products that help level the playing field. Connect with her on LinkedIn and Twitter.

Taki is an engage-to-earn social network that aims to create a better community by rewarding users with a stake in the network itself. Traditional social networks have become stagnant and exploitative, bombarding users with advertisements and operant conditioning for engagement while preventing free movement. These problems arise from an incentive misalignment between the users who create value and the platform that extracts it. The new tools and paradigms of web3 offer an opportunity to create a better system. Engage-to-earn rewards user contributions, free-flowing tokens enable low-friction value transfer, user coins deepen creator-audience relationships and create new engagement vectors, decentralized organizations grant users governance over their own platform, and composability on-chain unlocks the interoperable potential of the whole blockchain ecosystem. Taki promises a better social network, shifting focus from the social graph to the value graph.

$TAKI, the native token for the Taki social network, is used to send Gold Taki tips, receive rewards for creating or curating content, create/buy/sell user coins, and more. By facilitating value transfer, Taki is able to create a more engaging social network.

Taki users can create user coins that represent their social media presence on Taki. User coins have a variety of functions on the Taki app, such as Gold Taki reward distribution. Half of the Gold Taki earned by the user is distributed proportionally among user coin holders. In the Taki App, user coins will be tradable for $TAKI via a token bonding curve (a type of constant-function market maker). User coins are initially available on the Taki sidechain and will eventually move on-chain to Solana.

Taki is developed in collaboration with the RLY network, which provides infrastructure and grants to build a variety of web3 social products.

Taki launched its mainnet in February 2022 with 3 billion TAKI tokens created at genesis. This initial supply is split between engage-to-earn rewards, ecosystem fund, dev team, investors, and public token sale. The supply is fixed for one year, after which future issuance decisions will be made by the Taki DAO. The majority of new issuance is allocated to engage-to-earn rewards as the core of Taki's unique design. For more details, refer to the Taki Litepaper.

Kevin Chou is a 5X founder with deep crypto experience. He is the co-founder of Rally Network (~$3B USD market cap), a social token provider that enables creators and communities to build their own digital economies. He also co-founded Forte, a pioneer of end-to-end game development infrastructure on the blockchain. Prior to entering the blockchain space, Kevin co-founded and exited the gaming company Kabam for ~$1B USD in value. He is active on LinkedIn and Twitter.

Sakina Arsiwala has held Product and Growth leadership positions at Nextdoor, YouTube (She took Youtube International, launched 22 countries, including India), was Product Lead on Google Search Internationally. She also co-founded a social startup that was acquired by Groupon, where she led Social Product Growth for Groupon. She loves building products that help level the playing field. Follow her on LinkedIn and Twitter.